They are not bouncing. They are hesitating. They reviewed your site, weighed their options, and chose to wait. The diagnostic tells you exactly what they saw, and exactly what to change.
Fixed price $15,000 · Findings in 10 business days · No retainer required
Track record
buyer conversations
companies across nine industries
in pipeline influenced
Worked with teams from
In 2026, B2B buyers arrive on your site already researched. They have used AI to vet you against alternatives. They have asked colleagues. They do not arrive in discovery mode. They arrive in validation mode.
When your site does not resolve their specific hesitations, they leave. They are not frustrated. They leave quietly, returning the week after to a competitor whose site said the thing yours did not.
Hesitation is invisible in standard analytics. You can see that people left. You cannot see what they were worried about when they did.
How buyer hesitation moves through a B2B website
Each signal appears in behavioral data, page analytics, and chat transcripts. Together, they form a precise picture of where your pipeline stalls before the first conversation.
Full diagnostic breakdown →A diagnostic, with a written report, a findings call, and copy changes your team can run from week one.
We establish your market, your primary competitor, and the buying group the diagnostic reads against. 45 minutes.
Day 1We read your site and your primary competitor the way your buyers read them, and match what we find against the pattern library.
Days 2–4We map hesitation patterns against your funnel stages, identifying the specific pages, messages, and moments where trust breaks down.
Days 5–8You receive a structured report: what we found, why it matters, and the exact copy and page changes to address each finding. Prioritized.
Day 9We walk your team through every finding, answer every question, and align on the implementation sequence.
Day 10Each comes to Sigr from a different angle. All three leave with findings they can use in the next sprint, not the next quarter.
You are generating pipeline. But the volume is not translating. The diagnostic tells you whether the problem is in your messaging, your targeting, or how your site handles the second visit.
Deals are stalling at proposal stage. Procurement is raising objections your team was not prepared for. The diagnostic surfaces those objections before they reach the sales call.
You take on a new client and you need to show traction within 90 days. The diagnostic gives you an evidence-based brief for every change you recommend in month one.
The diagnostic is a fixed-scope engagement. What you pay is what you pay. No retainer, no project scope creep, no "additional analysis" upsells.
Buyer Hesitation Diagnostic
Fixed price · USD · 10 business days
Book intake call →30-minute intake. No commitment required to book.
What's included
After your diagnostic, continue with
Buyer-Led Conversions™ →Ongoing implementation of the findings, delivered by Chat Metrics as a separate engagement.
The V3 Buyer Hesitation Profiler matches your answers against more than 3 million buyer conversations and identifies your specific pattern, with the pipeline risk and a named next step.
Grounded in 3M+ buyer conversations
No sales process. We establish fit on the call. If we are not right for you, we will tell you.
Fixed price $15,000 · 10 business days